B2B Lead Generation Survey Thanks for taking 3 minutes to share your thoughts & expertise! Strategic Lead Generation How do you get new clients? Check up to THREE that bring the most business. * Organic Search (SEO / Content Marketing) Paid Search (Google Ads) Display Ads (ie Google network) Email List (opt in) Email Outreach (cold email) Cold Calling Partnerships (including affiliate / influencer partners) Referrals / Word of Mouth Youtube Company Events (incl seminars) Webinars Trade Shows / 3rd Party Events Direct Mail Non-Digital Advertising (radio, print, TV) Linkedin Ads Linkedin Social Facebook Ads Facebook Social Twitter Ads Twitter Social Which marketing channel generates the highest volume of leads? * ---Organic Search (SEO / Content Marketing)Paid Search (Google Ads)Display Ads (ie Google network)Email List (opt in)Email Outreach (cold email)Cold CallingPartnerships (including affiliate / influencer partners)Referrals / Word of MouthYoutubeCompany Events (incl seminars)WebinarsTrade Shows / 3rd Party EventsDirect MailNon-Digital Advertising (radio, print, TV)Linkedin AdsLinkedin SocialFacebook AdsFacebook SocialTwitter AdsTwitter Social Which marketing channel generates the most qualified leads? * ---Organic Search (SEO / Content Marketing)Paid Search (Google Ads)Display Ads (ie Google network)Email List (opt in)Email Outreach (cold email)Cold CallingPartnerships (including affiliate / influencer partners)Referrals / Word of MouthYoutubeCompany Events (incl seminars)WebinarsTrade Shows / 3rd Party EventsDirect MailNon-Digital Advertising (radio, print, TV)Linkedin AdsLinkedin SocialFacebook AdsFacebook SocialTwitter AdsTwitter Social Which marketing channel generates the best leads relative to cost (including labour)? * ---Organic Search (SEO / Content Marketing)Paid Search (Google Ads)Display Ads (ie Google network)Email List (opt in)Email Outreach (cold email)Cold CallingPartnerships (including affiliate / influencer partners)YoutubeCompany Events (incl seminars)WebinarsTrade Shows / 3rd Party EventsDirect MailNon-Digital Advertising (radio, print, TV)Linkedin AdsLinkedin SocialFacebook AdsFacebook SocialTwitter AdsTwitter Social Which marketing channel are you most likely to invest more in over the next 12 months? * ---Organic Search (SEO / Content Marketing)Paid Search (Google Ads)Display Ads (ie Google network)Email List (opt in)Email Outreach (cold email)Cold CallingPartnerships (including affiliate / influencer partners)Referrals / Word of MouthYoutubeCompany Events (incl seminars)WebinarsTrade Shows / 3rd Party EventsDirect MailNon-Digital Advertising (radio, print, TV)Linkedin AdsLinkedin SocialFacebook AdsFacebook SocialTwitter AdsTwitter Social To which marketing channel do you allocate the most budget (including employee costs)? * ---Organic Search (SEO / Content Marketing)Paid Search (Google Ads)Display Ads (ie Google network)Email List (opt in)Email Outreach (cold email)Cold CallingPartnerships (including affiliate / influencer partners)Referrals / Word of MouthYoutubeCompany Events (incl seminars)WebinarsTrade Shows / 3rd Party EventsDirect MailNon-Digital Advertising (radio, print, TV)Linkedin AdsLinkedin SocialFacebook AdsFacebook SocialTwitter AdsTwitter Social Do you have a formal process you use to earn referrals, reviews, or recommendations? * ---No, not reallyYes, but application is sometimes inconsistentYes, used with a very high level of consistency Are there any channels you have used in the past, but since reduced or discontinued? * ---NONEOrganic Search (SEO / Content Marketing)Paid Search (Google Ads)Display Ads (ie Google network)Email List (opt in)Email Outreach (cold email)Cold CallingPartnerships (including affiliate / influencer partners)Referrals / Word of MouthYoutubeCompany Events (incl seminars)WebinarsTrade Shows / 3rd Party EventsDirect MailNon-Digital Advertising (radio, print, TV)Linkedin AdsLinkedin SocialFacebook AdsFacebook SocialTwitter AdsTwitter Social THANK YOU for your support. Your responses will be used to help other small businesses. To join B2B Leads That Convert complete the fields below. Please allow 48 hours to receive a registration email. First Name Last Name Email Submit